Lecture video for “Data Sense: An Introduction to Statistics for the Behavioral Sciences” by Barton Poulson. This video covers Chapter 07: Estimation, Section 03: Point Estimates. It explains how point estimates, which are identical to the sample statistic, are the simplest form of estimation and the most precise, but also the least accurate. The book and complete set of videos may be purchased at http://kendallhunt.com/poulson/.